The Chainsaw Man Film Dominates Domestic Box Office in Debut Weekend
Has Sony achieved another hit? In the wake of the triumph of the hit anime Demon Slayer: Infinity Castle, which brought in in excess of $600 million at the box office, the latest Chainsaw Man film has officially crossed the $100M threshold worldwide, attaining a international earnings of over $108 million in its opening frame. The film beat out Black Phone 2 ($12.9 million) in its second weekend in movie houses, as well as the music documentary Springsteen: Deliver Me From Nowhere with the talented Jeremy Allen White ($9M).
Impressive American and International Results
The work of director Tatsuya Yoshihara, the movie is a straightforward follow-up of Chainsaw Man’s first season. It brought in $18.2 million in the U.S. after a robust $5.2M Saturday box office and $4.5M Sunday performance. Globally, the MAPPA-produced feature earned $14.7 million across 46 global regions, resulting in a global sum of over $60 million under Sony ($43.1M overseas, $18.2M stateside). Official totals are still pending from Sony its complete box office tally.
Parallels to Past Blockbuster Anime Movies
Promotional firm White Box Entertainment noted in prior discussions, comparing the movie's expected results to the anime hit Jujutsu Kaisen 0, which earned $34 million in the North America in 2022 and debuted with a similar $18M domestically. Reze Arc’s opening frame is in line with that marker, while its hundred-and-eight-million-dollar global gross is now positioned slightly below that movie's $166.6M total earnings. While it is improbable the Reze Arc movie will earn the box office of blockbuster the enormous hit Demon Slayer: Infinity Castle, nonetheless, it is a huge win for the studio.
Promotional Efforts Fuel Performance
The studio and its partner the anime streaming service Crunchyroll have effectively leveraged audience interaction to drive their supremacy at the anime box office. The Reze Arc promotional efforts kicked off at the Anime Expo in LA in summer with a discussion featuring MAPPA, unique experiences, and Pochita photo ops, followed by a notable appearance at New York Comic Con featuring never-before-seen content, fan raffles, and more MAPPA sessions. Additionally, there was an exclusive fan screening for the public and influencers alike after the final day of the event.
Looking Ahead
2025 is a major time for anime, and for the studio, which has another anime film releasing in 2025 in the upcoming Jujutsu Kaisen: Execution in the month of November.